LATEST POSTS
If you’re close to me, you know Block Jam 3D had me hooked. I was a machine purpose-built to organise people into groups of three. Well, it looks like Supersonic’s new soft launch, Park Match, might just...
When I first started out as an analyst, like many others, I was laser-focused on building my technical skills. I spent countless hours studying Maths and Statistics, diving deep into Data Science and Machine...
One thing we can all agree on – energy systems suck.
Every time I find a new game for me to enjoy on my work commute, I get about halfway before I run out of in-game energy.
Then I’m left alone...
When I set out to become a Game Analyst, the biggest challenge wasn’t just the skills, but figuring out the route to get there. I was reading all this content about why game analytics is a fun and rewarding...
Voodoo is well known for their success in the hyper-casual space – producing countless games focused on simple gameplay loops that attract huge volumes of downloads and monetise through in-game ads (IAAs)...
Since its launch on 18th October 22, I have been completely and utterly hooked on Marvel Snap (MS) – every time I have a few minutes spare, I find myself whipping out my phone to ‘Snap’ on my next victims....
EA’s Need for Speed No Limits (NFS) has been one of the top grossing mobile f2p racing titles since its launch in 2015, generating over $1M in revenue in September 2022 alone. Although the game has not...
How do you construct a successful store in the mobile racing game genre? CSR2’s store is an excellent example: it feels fun and engaging and shows the CSR2 team’s clear understanding of their audience’s...
User retention is one of the core metrics for measuring a game’s success, as it helps you understand a game’s level of fun! In addition, higher retention means higher product engagement and thus, stronger...
Supercell’s Brawl Stars generates millions of $$$ each month, so it must have a killer store? Right?
Brawl stars is a F2P mobile 3v3 casual MOBA with deep mechanics that allow for a strong e-sports scene....
This is the beginning of a collection of posts centred around in-game stores! I plan to use these as reference materials for best practises for store design. Archero seems like a reasonable place to start.
For...
Effective Habit Design for Free to Play games
Recently I picked up the book ‘Atomic Habits’ by James Clear – it’s a nice, feel-good self-development book with the core message that small positive changes...